2025 Overview & 2026 Outlook | Echo Canyon Consulting
2025 was a year that defied expectations.
What was supposed to be a quieter, off-year cycle instead became a proving ground for disciplined strategy, early engagement, and sustained execution. Across campaigns and public affairs, Echo Canyon stayed busy helping partners expand their reach, engage voters and policymakers, and build momentum that will carry into the next cycle.
Campaigns: 2025 Recap
Campaign activity in 2025 was shaped by one condition: turnout could not be assumed.
Without a presidential race driving participation, campaigns that invested early in voter identification, early vote education, and sustained voter engagement gained a decisive edge. Echo Canyon’s efforts helped bolster election turnout across 14 states by meeting voters early and often.
Our field operations knocked on over 900,000 doors, delivering voter education, identification, and get out the vote efforts at scale. The team supported races up and down the ballot including legislative and statewide contests, municipal seats, and ballot initiatives- including the defeat of a tax increase in Colorado.
The Direct Voter Contact team operated in 13 states: Arizona, Colorado, Florida, Iowa, Kansas, Mississippi, New Jersey, New York, Pennsylvania, Texas, Virginia, Washington, and Wisconsin. Our work spanned Governor and Attorney General, six congressional districts, 52 state legislative districts, and five ballot measures, delivering targeted, results-driven voter engagement.
If 2025 was supposed to be an off year, nobody told our team.
Campaigns: 2026 Outlook
Looking ahead to 2026, the stakes only get higher.
Winning will still depend on early strategy, disciplined execution, and sustained voter contact. Our 2025 efforts reinforced what works, sharpened our approach, and expanded our reach.
Echo Canyon is already preparing to help campaigns meet voters early, often, and at scale in the cycle ahead.
Public Affairs: 2025 Recap
Public Affairs activity followed a separate trajectory.
In 2025, organizations we supported expanded from state and regional initiatives into national platforms, expanding its reach among policymakers and stakeholders. That expansion included over 200 events attended, 21 destinations, 10 additional new campaign states and endless new important relationships made.
The Public Affairs team worked on many issues, including law enforcement governance, election integrity, protecting the republic, and institutional trust through polling, media engagement, regulator convenings, and support for aligned organizations.
Public Affairs: 2026 Outlook
Public Affairs efforts are expected to expand in 2026.
Work underway includes further advocacy on veteran’s issues, public safety, the border, energy, election integrity and water issues, These efforts will continue outside the election calendar and shape the policy environment campaigns operate within.
Company Recap
2025 tested operational discipline across both departments.
Campaigns required sustained turnout infrastructure without presidential momentum. Public Affairs required expansion beyond regional advocacy into national engagement.
Echo Canyon Consulting ended the year operating across eight states, supporting 37 campaigns, executing large-scale field and mail programs, and expanding its public affairs footprint nationally.
The idea of an “off year” no longer fits the current political landscape.
